Kentucky mommy Brianna Radar desires to raise awareness around the risks of the masochistic YouTube tendency after cinnamon-related asphyxia eliminated her son.

You are watching: Did anyone die from the cinnamon challenge



Should girlfriend be among those "internet" types—an avid YouTube-watcher, a Tumblr-peruser, a Facebook-scroller—and it's quite most likely you are, if you've made the this far, beware: memes can be deadly.

No, you probably won't have actually a conniption fit from watching too countless GIFs, or a stroke from scrolling v The Fat Jew's Instagram feed. However should you try to replicate some of the accused harmless idiocy the recurs in those slapstick videos of assorted "challenges," you could not come out alive.

READ: too much Candy intake Is Giving youngsters Burns and also Seizures

The ALS ice cream Bucket challenge resulted in a few awful freak crashes (a horrific electrocution and a drowned Scottish teenager, among others), however now the well known "cinnamon challenge" has actually a death count together well. It's been roughly for a while—my personal favorite effort at it, through YouTube personality Glozell, to be filmed part three and a fifty percent years ago—but Kentucky mother Brianna Radar is ~ above a pursuit to put an finish to the an obstacle after cinnamon-related asphyxia eliminated her son.


According come WLEX/WFSB, Radar's four-year-old son, Matthew, choked to death after ingesting practically a entirety container the cinnamon powder, leading to his human body to grab after that inhaled so lot of the spice the he couldn't breathe. "He was completely healthy—no problems," Radar called the news channel. "He began choking. That was prefer he was having actually a seizure and also just collapsed."

Despite being rushed to the hospital, Matthew's accidental death was confirmed an hour and a fifty percent after the incident. According to the coroner in ~ the facility, it's not uncommon to view asphyxiation caused by inhaled cinnamon powder, i m sorry can get in the lungs and also obstruct the circulation of oxygen.


With cinnamon difficulty videos permeating the net at every turn, Radar is passionate to make her case that the all-in-fun stunt have the right to actually have actually serious consequences. In case you're not conscious of the rules, the cinnamon an obstacle is simple: sloop down a heaping spoonful of cinnamon powder in ~ one minute without the help of water or other drinks.


Watching smug challenge-takers wretch and also cough and scramble for the milk from their fridges while tears stream under their deals with does have its sadistic charm—even its own potent form of hilarity, favor watching a Looney Tunes succession unfold in real life through a grainy webcam—but that isn't come say that the entrants don't it seems to be ~ to be in real states of misery.

You'll find a organize of comparable challenges peppered almost everywhere YouTube and also other video platforms: the banana and Sprite challenge, which practically inevitably leads to vomiting; the Warhead challenge, which pipeline your mouth bloody v chemical burns; and also of course, loads of hot pepper challenges, which are generally significant by too much sweating, swearing, and even puking and fainting. However for everything reason, the cinnamon difficulty seems to be the many popular. Medical Daily insurance claims that somewhere between 40,000 and also 209,000 videos exist of human being piling their mouths v the spicy powder, knowing complete well that are they are about to feeling absolutely terrible.

There have been other warnings in the past. In 2012, the American association of Poison manage Centers exit a explain urging parents and also teens to be aware of the dangers of the an obstacle after they started to receive thousands of calls around it causing too much respiratory distress. And also the adhering to year, a New York Times write-up cautioned readers that it deserve to induce burns, vomiting, and even fell down lungs.

However, Matthew's death may it is in the first publicly attributed come the online trend.

"Cinnamon deserve to kill," Radar warns.

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Tagged: MunchiesFoodvideoYouTubeCandydeathspicesSPICEkentuckySocial MediaThinkcinnamoncautionwarningmemeLungsasphyxiabrianna radarcinnamon challenge
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